Profi Chat

ISH Frankfurt 2017

TN2/10.04.17 This year, aquatherm was also represented at the ISH in Frankfurt, the world´s leading trade fair for bathrooms, building, energy, climate technology and renewable energies.

At the ISH, 2,482 exhibitors (Germany 889, foreign: 1,598), including all international market leader, presented their global innovations on an area of 260,000 square meters. 

The visitor numbers of the exhibition speak for themselves: 200,114 visitors (2015: 196,777) from the fields of crafts, trade, engineering, architecture, housing construction and real estate companies, service providers, authorities and universities travelled from all over the world to look at the trade fair innovations. The ISH has become much more international: 64 % (2015: 61%) of the exhibitors and 40 % (2015: 39%) came from abroad. The most represented countries were Italy China, France, The Netherlands, Switzerland, Great Britain, Poland, Belgium, Austria and Spain. As always, the strongest group of visitors at the ISH, with a share of one third, formed the SHK trade. 

Also this year, aquatherm received many visitors on its two stands, the main stand with the focus on prefabrication in hall 4.0 E.15 and the topic of heating and cooling in hall 6.0 D08. Many international and regional guests visited the both stand parties on Wednesday and Friday, so that a lively exchange could take place. 

The international evening on Wednesday was a good occasion to bid farewell to Alois Sieler (Head of International Sales & Area Sales Manager). After 21 years of seniority at aquatherm and 11 ISH trade shows, he is going in his well-deserved retirement in June of this year. Dirk Rosenberg, representative for the entire management, thanked him for his dedication and praised him as a reliable and highly competent partner. In his speech, Senior principal, Gerhard Rosenberg, looked back on the many shared journeys. As a farewell present, Alois Sieler was given two aquatherm cycling jerseys, as he enjoys cycling with his wife in his leisure. The jerseys were not simply handed over, but were “presented” by his future successor Jorge Quintana and Christof Schmidt (Head of Sales Germany/Austria). “Looking back, for me it was the best career decision to join aquatherm”, said Alois in his speech. 

The beginnings of aquatherm at the ISH

This year aquatherm was already exhibiting at the ISH for the 21st time. We owe this proud number of trade fair participations our Senior manager Gerhard Rosenberg, who had recognized the importance of this fair for the company at an early stage:

“I had attended many trade fairs already in my time as a master at the heating and plumbing company Gastreich. Therefore, it was clear to me: If I wanted to expand the customer base of my own company, I had to present my company – best at the International Sanitation and Heating Exhibition (ISH), which takes place every two years in Frankfurt.

In autumn 1974 I called the exhibition organizer and rented an area of about 4 m² for the next ISH in March 1975. On this small area I built my four red exhibition walls and fixed the black panel of our floor heating, the pipes and the controls. On a table laid the brochures with a photo of the heating in our living room. One chair stood behind the table – that was all. These four square meters were enough to make me and my company aquatherm known beyond the borders of the Sauerland.

Main stand in hall 4.0 / E15

Topic heating and cooling in hall 6.0 / D08

f.l.t.r.: Dirk and Gerhard Rosenberg, Alois Sieler, Maik und Christof Rosenberg

Christof Schmidt und Jorge Quintana at the jersey presentation

Exhibition element at the first fair booth of aquatherm at the ISH in Frankfurt, March 1975

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